Knowledge Sharing Behavior and Its Predictors: Subjective Norms as Mediator
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Date
2021-05
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Central Asia and the Caucasus
Abstract
Purpose – the purpose of this paper to establish an understanding of the factors that
affect knowledge sharing behavior in healthcare sector, employing social exchange
theory.
Design/methodology/approach – Data in this study were collected from a total 650
healthcare professionals. Partial least square structural equation modeling (PLS-SEM)
was utilized to analyze the research model of this study.
Findings – The results show that personal values, organizational climate and
subjective norms have positive and significant impacts on knowledge sharing behavior.
Both personal values and organizational climate positively influenced subjective norms.
Subjective norms have positive and significant mediating effect on the relationship
between personal values, organizational climate and knowledge sharing behavior.
Research limitations/implications – Knowledge sharing behavior was investigated
in Tanzania to among healthcare professional. The findings should be validated and
generalized by conducting further research in different geographical setting and context.
Practical implications –The findings of this study provide emphasizes on developing
a favorable environment that would support employees build up attitude towards
knowledge sharing behavior as well as the significant role of perceived social pressure
by institutional employees( senior employees, managers) as mediators for instigating
employees likely to engage in knowledge sharing behavior.
Originality/value – The major contributions for present study are the following:
investigation of knowledge sharing behavior in healthcare sector; investigation of the direct
impact of the personal values, organizational climate, and subjective norms on knowledge
sharing behavior; finally, examination of mediating effect of subjective norms on
relationship between personal values, organizational climate, and knowledge sharing
behavior.
Description
Keywords
Knowledge sharing behavior, Healthcare sector, Healthcare professionals, Tanzania